{"id":15956,"date":"2018-03-15T09:26:55","date_gmt":"2018-03-15T09:26:55","guid":{"rendered":"http:\/\/wordpress-stagging.weblib-dev-ucopia.pf23.wpserveur.net\/?p=15956"},"modified":"2023-10-20T13:32:36","modified_gmt":"2023-10-20T13:32:36","slug":"gdpr-2018-may","status":"publish","type":"post","link":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/","title":{"rendered":"May 2018: New General Data Protection Regulation"},"content":{"rendered":"<h2><strong>How the GDPR\u00a0redefines data collection processes<\/strong><\/h2>\n<p><strong>The GDPR, slated to go on stream on May 25, 2018, sets the new foundations for the use and processing of personal data in a buoyant global environment, where the IoT has become commonplace. The regulation applies not only to all players in the EU, but also to foreign organizations that process personal data related to EU citizens. This is a first-of-its-kind for such organizations, as they will be liable for delivering three new rights that the regulation grants to <a href=\"https:\/\/ucopia.weblib-test.com\/en\/non-classifiee\/gdpr-marketing-data-regulation\/\" target=\"_blank\" rel=\"noopener noreferrer\">all EU citizens<\/a>: the right to information, the right to explicit consentment, and the right to be forgotten.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Designing UCOPIA solutions with the GDPR in mind<\/strong><\/h2>\n<p>With regards to the GDPR coming into effect, UCOPIA has <a href=\"https:\/\/ucopia.weblib-test.com\/en\/non-classifiee\/gdpr-innovation-marketing-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">revamped its offerings<\/a> to comply with the provisions of the regulation and to support both partners and customers who are willing to ensure their own regulatory compliance combined with foolproof security for personal data.<\/p>\n<p>While the solution provides players who are subject to the GDPR with the means to ensure their compliance, there is an equal need to ensure that existing solutions also meet the regulatory requirements.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>GDPR: what\u2019s ahead?<\/strong><\/h2>\n<p>In concrete terms, the GDPR establishes a legal framework that defines <a href=\"https:\/\/ucopia.weblib-test.com\/en\/non-classifiee\/press-ucopia-gdpr\/\" target=\"_blank\" rel=\"noopener noreferrer\">the use and processing<\/a> of personal data by companies. One of its key objectives is to provide citizens with an insight into how their personal data is collected and used and, of course, secured.<\/p>\n<p>UCOPIA will support its partners to make the most appropriate use for the new offering.<\/p>\n<p>Databases must be classified according to the purpose they serve: legal or marketing. The collection of personal data must be performed in compliance with applicable laws, including antiterrorist laws that require the retention of logs and their disclosure to official authorities in case of an investigation.<\/p>\n<p>Meanwhile, the availability of opt-in and opt-out features, and of processing records, will help provide users with a personal account to manage their data. Specifically, such data should be deleted from marketing databases upon the user\u2019s request.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Somehow, businesses might believe that the RGPD will deprive them of a share of their data. Yet, this is also the opportunity for them to transition from a quantitative to qualitative emphasis, with the goal of designing marketing strategies that are more targeted and detail-oriented, and fostering a better and more qualified audience. To achieve this, there will be an urge to improve upon engagement with users by offering them a truly attractive experience.<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How the GDPR\u00a0redefines data collection processes The GDPR, slated to go on stream on May 25, 2018, sets the new foundations for the use and processing of personal data in&#8230;<\/p>\n","protected":false},"author":2,"featured_media":25505,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2298,2295],"tags":[],"class_list":{"0":"post-15956","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-other","8":"category-wifi-marketing"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.6 (Yoast SEO v23.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>May 2018: New General Data Protection Regulation | Ucopia Blog<\/title>\n<meta name=\"description\" content=\"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"May 2018: New General Data Protection Regulation | Ucopia Blog\" \/>\n<meta property=\"og:description\" content=\"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/\" \/>\n<meta property=\"og:site_name\" content=\"UCOPIA - Weblib group\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/UCOPIA-Communications\/161858070496523\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-15T09:26:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-20T13:32:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"733\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ucopia-user\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"May 2018: New General Data Protection Regulation | Ucopia Blog\" \/>\n<meta name=\"twitter:description\" content=\"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?\" \/>\n<meta name=\"twitter:creator\" content=\"@UcopiaCom\" \/>\n<meta name=\"twitter:site\" content=\"@UcopiaCom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ucopia-user\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/\",\"url\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/\",\"name\":\"May 2018: New General Data Protection Regulation | Ucopia Blog\",\"isPartOf\":{\"@id\":\"https:\/\/ucopia.weblib-test.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg\",\"datePublished\":\"2018-03-15T09:26:55+00:00\",\"dateModified\":\"2023-10-20T13:32:36+00:00\",\"author\":{\"@id\":\"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/f489817f22bbe790f44bcf12126e0f2d\"},\"description\":\"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?\",\"breadcrumb\":{\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage\",\"url\":\"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg\",\"contentUrl\":\"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg\",\"width\":1100,\"height\":733,\"caption\":\"la protection des donn\u00e9es collect\u00e9es par le wifi avec le RGPD\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ucopia.weblib-test.com\/en\/page-daccueil\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"May 2018: New General Data Protection Regulation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/#website\",\"url\":\"https:\/\/ucopia.weblib-test.com\/\",\"name\":\"UCOPIA - Weblib group\",\"description\":\"Turn your wi-fi up!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ucopia.weblib-test.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/f489817f22bbe790f44bcf12126e0f2d\",\"name\":\"ucopia-user\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/91182a84720b1902e10563ab992d975a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/91182a84720b1902e10563ab992d975a?s=96&d=mm&r=g\",\"caption\":\"ucopia-user\"},\"url\":\"https:\/\/ucopia.weblib-test.com\/en\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"May 2018: New General Data Protection Regulation | Ucopia Blog","description":"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/","og_locale":"en_US","og_type":"article","og_title":"May 2018: New General Data Protection Regulation | Ucopia Blog","og_description":"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?","og_url":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/","og_site_name":"UCOPIA - Weblib group","article_publisher":"https:\/\/www.facebook.com\/pages\/UCOPIA-Communications\/161858070496523","article_published_time":"2018-03-15T09:26:55+00:00","article_modified_time":"2023-10-20T13:32:36+00:00","og_image":[{"width":1100,"height":733,"url":"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg","type":"image\/jpeg"}],"author":"ucopia-user","twitter_card":"summary_large_image","twitter_title":"May 2018: New General Data Protection Regulation | Ucopia Blog","twitter_description":"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?","twitter_creator":"@UcopiaCom","twitter_site":"@UcopiaCom","twitter_misc":{"Written by":"ucopia-user","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/","url":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/","name":"May 2018: New General Data Protection Regulation | Ucopia Blog","isPartOf":{"@id":"https:\/\/ucopia.weblib-test.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage"},"image":{"@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage"},"thumbnailUrl":"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg","datePublished":"2018-03-15T09:26:55+00:00","dateModified":"2023-10-20T13:32:36+00:00","author":{"@id":"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/f489817f22bbe790f44bcf12126e0f2d"},"description":"The new European General Data Protection Regulation Law (RGPD or GDPR) will be implemented from May 2018. Will you be ready? What impact will it have on your data?","breadcrumb":{"@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#primaryimage","url":"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg","contentUrl":"https:\/\/ucopia.weblib-test.com\/wp-content\/uploads\/2018\/03\/drapeau-europe-rgpd-protection-data-ucopia.jpg","width":1100,"height":733,"caption":"la protection des donn\u00e9es collect\u00e9es par le wifi avec le RGPD"},{"@type":"BreadcrumbList","@id":"https:\/\/ucopia.weblib-test.com\/en\/wifi-marketing\/gdpr-2018-may\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ucopia.weblib-test.com\/en\/page-daccueil\/"},{"@type":"ListItem","position":2,"name":"May 2018: New General Data Protection Regulation"}]},{"@type":"WebSite","@id":"https:\/\/ucopia.weblib-test.com\/#website","url":"https:\/\/ucopia.weblib-test.com\/","name":"UCOPIA - Weblib group","description":"Turn your wi-fi up!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ucopia.weblib-test.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/f489817f22bbe790f44bcf12126e0f2d","name":"ucopia-user","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ucopia.weblib-test.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/91182a84720b1902e10563ab992d975a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/91182a84720b1902e10563ab992d975a?s=96&d=mm&r=g","caption":"ucopia-user"},"url":"https:\/\/ucopia.weblib-test.com\/en\/"}]}},"_links":{"self":[{"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/posts\/15956"}],"collection":[{"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/comments?post=15956"}],"version-history":[{"count":5,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/posts\/15956\/revisions"}],"predecessor-version":[{"id":25511,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/posts\/15956\/revisions\/25511"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/media\/25505"}],"wp:attachment":[{"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/media?parent=15956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/categories?post=15956"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ucopia.weblib-test.com\/en\/wp-json\/wp\/v2\/tags?post=15956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}